Press release international forum in Sochi - SIFT

Press release:

Date of release: 06.10.2020

Release Number: 11

Travel around Russia at the SIFT - 2021 forum

The SIFT International Tourism Forum will be held in the resort city of Sochi, which has become one of the most important business sites for domestic and inbound tourism in Russia.

The organizers of the Forum are the Administration of the Krasnodar Territory, the Ministry of Resorts, Tourism and Olympic Heritage of the Krasnodar Territory, the Administration of Sochi.

With the assistance of the Federal Agency for Tourism, the Russian Union of Travel Industry, the Russian Hotel Association, the Association of Tourist Assistance, the Union of the Chamber of Commerce and Industry of the Krasnodar Territory, the Union of the Chamber of Commerce and Industry of Sochi.

Location: Russia, Sochi, the village of Sirius, Adler Arena.

During the days of the Forum:

  • XXVII International Tourism Exhibition “Resorts and Tourism. Season 2021»
  • XXI International Specialized Exhibition "Hotel and Restaurant Business"

The Forum's exhibition exposition will again gather at its site the leading hospitality industry enterprises of the Southern Federal District, other regions of Russia and neighboring countries, as well as transport, insurance, service companies, tour operators and travel agents, manufacturers and suppliers of equipment for the spa industry and other market representatives tourist services.

All Russia will be represented at the exposition: accommodation facilities, all-season resorts, natural and entertainment complexes, new tourist routes, tour agencies, as well as service companies - all who can become your new partners and help you expand your business.
The organizer of the exhibition is LLC SOUD - Sochi Exhibitions.

Business program “Domestic and Inbound Tourism. Conceptual issues and practical solutions ”- traditionally it will be large-scale and will fully illuminate the effective cases of a successful exit from the current crisis in the industry. Within the framework of the congress, many discussion meetings and training workshops will be held. The speakers will be representatives of federal and regional authorities, heads of leading structures, reputable industry experts and professional business trainers.

The coordinator of the Forum’s business program is the Alean tour operator.

  • Study tours from leading tour operators of Russia to the objects of the city of Sochi.

SIFT Forum is the only business platform in Russia for professionals of domestic and inbound tourism. Orientation to domestic tourism to a large extent determines the demand for the Tourism Forum in Sochi by industry participants. The geography of participants is expanding every year with new actors. In 2019, tourism industry enterprises from different parts of the country came to the Forum and presented the whole variety of tourism products and services of our vast Motherland. In the exhibitions “Resorts and Tourism. Season 2019-2020 ”and“ Hotel and Restaurant Business ”were attended by over 200 companies. They represented many regions of our country and not only. Among them: Southern Federal District - Sochi, Tuapse, Anapa, Gelendzhik, Goryachiy Klyuch, Temryuk, Novorossiysk, Volgograd; Republic of Crimea, Kabardino-Balkaria, Karachay-Cherkessia, Tatarstan; Moscow, Leningrad, Samara, Voronezh, Tula, Kurgan, Krasnoyarsk, Chelyabinsk regions; Altai and Stavropol Territories, as well as foreign participants from Japan and Abkhazia. Over 2 days, more than 4000 thousand people became visitors to the exposition, 98% of them are industry experts.

The information partners of the Travel Forum are leading specialized online portals and the media.

It should be noted that in the current epidemiological situation, and its negative impact on the development of the tourism industry as a whole, and separately for companies doing their business in this area, participation in the SIFT International Tourism Forum in Sochi is becoming especially important. After all, do not forget that due to the closure of borders, the flow of tourists will be directed directly to the internal tourist sites. SIFT - 2020 will become the very business platform where everyone can find effective ways to solve their business problems in a short time.

Forum Audience

Every year, the SIFT Travel Forum in Sochi gathers a huge number of key players in the tourism business and brings together various participants in the domestic tourism market: regional authorities, resorts, hotels, tour operators and other representatives of the tourism business who want to present their product or services to a wide audience - both Russian and foreign . The main visitors will be experts in the travel industry, primarily tour operators and travel agents from various regions who are interested in finding new contacts, establishing business relations and entering into commercial transactions.

The task of each of the participants and visitors through negotiations is to successfully solve certain business issues and, as a result, increase the efficiency of the company. Now you can plan your work in advance by appointing and receiving invitations to meetings at the SIFT-2021 International Tourism Forum. The SIFT Meetings appointment system allows you to get valuable business contacts, accurate information and more profitable offers, making the work at the exhibition much more efficient. This is a platform for finding partners and arranging business meetings for both individual participants and visitors, as well as business delegations, government bodies, associations. Registration in the SIFT Meetings system will be open 1 month before the event on the official website.

International Tourism Forum in Sochi: come to decide all questions for the new tourist season!

Do not miss the chance to reanimate your business, find new partners and potential clients among the Forum visitors - interested business people, representatives of the tourism industry.

Taking part in the International Tourism Forum SIFT-2021, you get a great opportunity not only to express yourself and share experience, demonstrating your ability to overcome the crisis in the current realities, but also to learn from your colleagues.

Join the work of the VII International Tourism Forum SIFT - 2021 in Sochi!

You can get detailed information about the Forum in the Organizing Committee:

+7 (862) 262-25-38, 262-31-79, 262-32-55, 262-22-87,,

Registration will be open on the official website of the SIFT Forum.

Details can be specified in the Organizing Committee.


Forum partners:

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