Sochi International Forum for Tourism

Archive




22-23 November 2018
V Sochi International Forum for Tourism - SIFT.
XXV international tourist exhibition "RESORTS AND TOURISM. SEASON 2018-2019"
XIX International specialized exhibition "HOTEL-RESTAURANT BUSINESS 2018"



The Congress "Strategic issues and practical solutions for domestic and inbound tourism in Russia"

Following the basic concept of the International Tourism Forum in Sochi SIFT, the themes of congress events deal with various aspects of the organization of domestic and inbound tourism.

The Congress within the framework of the Tour Forum is:

  • Site for field meetings of specialized agencies and business structures;
  • Actual topics of meetings:
  • Legislative and legal regulation of the industry;
  • All components of the work of travel agents and tour operators;
  • Transport communication, subsidizing of tourism, state support;
  • Ways and tools for the development and promotion of home travel products;
  • Actual concepts of development of inbound tourism;
  • A full range of issues related to the development of the sanatorium and resort industry;
  • Summarizing the past season and forming key trends for the new season;
  • HoReCa;
  • Successful projects, exchange of experience;
  • Innovative services, programs and professional technologies, etc.

The Congress program traditionally includes a plenary session with the participation of representatives of relevant departments of the federal and regional level, discussion and training events, business meetings, presentations, meetings in the "question-answer" format, and personal meetings with representatives of the Sochi City Administration.

Speakers at the Congress are representatives of federal and regional authorities, leaders of leading business structures, authoritative industry experts.

At a meeting held in 2015 at the site of the Tour Forum, under the leadership of Assistant to the President of the Russian Federation Igor Levitin, it was also decided to recommend the holding of meetings of the Coordinating Council for the Development of Domestic and Entry Tourism in the Russian Federation, established by the Decree of the Government of the Russian Federation of 21.11.2015. № 1253, within the framework of tourism exhibition events, including within the framework of the International Tourism Forum for Incoming and Entry Tourism SIFT in Sochi.

We invite representatives of state bodies and businesses to take part in the work of the Congress.

Applications for participation, suggestions and questions on the Congress should be sent to the Organizing Committee of the Tournament: ksenia@soud.ru, + 7-862-262-22-87.

Coordinator of the Congress: tour operator "Alean" (Moscow) - a national tour operator, specializes exclusively in domestic tourism, has a network of offices in Russia, as well as in the CIS countries.

17-23 NOVEMBER

Informational and educational tours of the facilities and business resort of Sochi.

21 NOV

10.00 – 20.00

Arrival and registration of participants. Design of stands.

22 NOV

10.00 – 18.00

Job XXV Anniversary International tourism exhibition "Resorts and Tourism. Season 2018-2019" and XX International specialized exhibition "HoReCa-2018"

12.00 – 18.00

The work of the Congress "Strategic questions and practical solutions for domestic and inbound tourism in Russia"

ROUND TABLES, SCIENTIFIC-PRACTICAL CONFERENCE

9.30 – 10.30

Business Breakfast on behalf of the O. P. Safonov, V. I. Kondrat'eva and A. N. Pakhomov (pre-registration).

Venue: restaurant "the Olympic family"

10.30 – 10.45

Press approach for Federal and regional mass media.

Venue: restaurant "the Olympic family"

10.45

The opening ceremony of the Forum and Exhibitions.

The official greeting of participants and guests of the Forum.

Venue: Playground for special occasions

11.00 – 12.00

The exhibition tour officials.

12.00 – 13.30

Summer Hall

Record online translation

Plenary session

"The competitiveness of the national tourist product. Interregional integration"

Opening remarks moderator: Alexander Eliseev, partner UK "the chord Management of Groups".

Welcoming remarks: Kondratyev Veniamin Ivanovich, Head of Administration (Governor) of Krasnodar region.

Welcome remarks: Monakhov Andrei M., Advisor to the head of Federal Agency for tourism of the Russian Federation.

Topic: "Development of the black sea cluster: inter-regional integration"

Speaker: Christopher Konstantinidi, the Minister of resorts and the Olympic heritage of Krasnodar region.

Theme: "Season 2018-2019: trends and prospects".

Speaker: Pakhomov Anatoliy Nikolaevich, the head of the city-resort of Sochi

Theme: "About realization of tourist potential of the Crimean Peninsula".

Speaker: Volchenko Vadim Aleksandrovich, the Minister of resorts and tourism of the Republic of Crimea.

Topic: "Trends and challenges of the tourist market of Russia".

Speaker: Barzykin Yuri Alexandrovich, Vice-President of the Russian Union of travel Industry, Chairman of the RF CCI Committee for entrepreneurship in sphere of tourism.

Topic: "the infrastructure of the airports of the South: development strategy."

Speaker: Leonid Sergeyev, General Director of "Basel Aero".

Place: Summer Hall

13.30 – 14.00

The signing of the Agreement on the establishment of bilateral relations between the administration of Sochi, Krasnodar Krai and the Administration of the city of Yalta, Republic of Crimea.

Location: Meetings area of the stand of the Administration of Sochi

13.30 – 14.00

Hall "Autumn"

Record online translation

Seminar "loyalty Program on TopHotels. How to create a productive community of tourists around the hotel."

Speaker: Anna Bondarenko, Head of direction for development of regional offices.

Venue: Hall "Autumn"

13.30 – 14.00

Hall "Spring"

The presentation of the General partner of OJSC MegaFon

Venue: Hall of "Vesna"

14.00 – 15.30

Summer Hall

Record online translation

Panel session "the 2019 Season. Main trends and forecasts"

Moderator: Ilya Umansky, the General Director of the National tour operator ALEAN.

Topic: "Technology sales - Online vs. Offline".

Speakers:

Alexan Mkrtchyan, General Director of travel company "Pink elephant";

Dmitry Malyutin, Director Level.Travel

Topic: "Key trends of IT-technologies in tourism".

Speakers:

Victoria Kizimova, CEO of "My agent";

Oksana Minina, head of Department of marketing GK Airline Center.

Topic: "Changes in the work and THAT."

Speaker: Alexander Ermolaev, Commercial Director MAG.TRAVEL

Place: Summer Hall

14.00 – 15.30

Hall "Autumn"

Record online translation

Master-class: "Innovative marketing tools to increase sales"

Speaker: Vladislav Bermuda, business coach, Expert in cross marketing № 1 in Russia

The founder of Russia's first cross platform marketing "Personal bonus". Co-founder of a travel "Latinasporn".

Venue: Hall "Autumn"

14.30 – 16.30

Hall "Winter"

Record online translation

Panel session on "inter-regional routes: the creation, promotion and implementation. Problematic and successful experience."

Moderator: Maya Lomidze, Executive Director of the ATOR.

Presentation of the interregional tourist project "the Golden ring of the Bosporan Kingdom"

Speaker: Christopher Konstantinidi, the Minister of resorts, tourism and the Olympic legacy of Krasnodar region

Speakers: Experts of the Committee on import substitution.

Theme: "peculiarities of formation of inter-regional branded route on the example of "the Great Volga way"

Speaker: Anna Tokmachev, General Director of the Center of tourprogram "pilgrim" (Tolyatti)

The theme: "Interaction of regional tour operators as part of the Federal route (on the example of the Emperor's route)"

Speaker: Svetlana Baranova, Director of "Continent-tour", Pskov

Topic: "Best practices of interaction between authorities and business in the implementation of inter-regional routes".

Speaker: Julia Skorokhodova, Director of the Agency for tourism of the Ulyanovsk region

Theme: "Qualitative training of tourism industry and hospitality as the advantage of the Development of the territory".

Speaker: Ann Rabinowitz, head of the Department of industry, trade and tourism Department of industry, business, tourism, consumer market and services of Administration of Samara city district

Theme: "the Armor on the route and statistics TVIL.RU for independent travellers".

Speaker: Oksana Shustikova, Director of development TVIL.RU.

Topic: "Experience of promoting wine tourism. The path to success."

Speaker: Marina Strukova, Nthe head of the tour Department, center of technology introduction "Abrau Durso".

Venue: Hall "Winter"

15.30 – 18.00

Summer Hall

Record online translation

Seminar-training "SMM myths and working tools"

Speaker: Ekaterina Kuznetsova, an Internet marketer.

Topics:

  • Social network in 2018. What platform to choose. Where to find your target audience. Where to start work.
  • Features of sites: Vkontakte, Odnoklassniki, Instagram, Facebook.
  • Content types and their application. What to write, how to write. The basics of content plan and promotion plan.
  • What is the marketing effect. Working with influencers (bloggers, microblogger). Selection, analysis statistics.
  • Working with content: what to choose photo, video or text.
  • Messengers – how the new reality of marketing. Review: whatsapp, telegram, facebook messenger, chat in the VC.
  • Examples of cases for promotion.

The presentation of the General partner of OJSC MegaFon

Place: Summer Hall

15.30 – 18.00

Hall "Spring"

Record online translation

Panel session on "Medical tourism in the South of Russia as a major instrument for revenue growth of tour operators and travel agencies"

Moderator: Dmitry Bogdanov, a Member of the Public Council of the Federal tourism Agency of Russia, General Director of the sanatorium-resort complex "Knowledge".

Topic: "the role of the specialized programs in the promotion of services of sanatorium-resort treatment."

Speaker: Valeriy Sychev, Rosyugkurort.

Topic: "Specialized program "Antistress" and "Silver age": the benefits for travel agencies".

Speaker: Svetlana Doudoukjian, Director of travel Agency "Healthy world Sochi"

Topic: "the Sanatorium "Arctic" - operators and travel agencies".

Speaker: Lily Mavlieva, Commercial Director of the sanatorium "Arctic".

Topic: "the Secrets of successful cooperation of resorts and travel agencies on the example of the CCM "Knowledge".

Speaker: Eugene Dvoryaninov, Executive Director of the CCM "Knowledge".

Topic: "What hinders the resorts to sell successfully?".

Speaker: Alexander Vetitnev, Scientific consultant vivat-zdorovie.ru.

Topic: "the Role of Matsesta in the rehabilitation of city-resort Sochi".

Speaker: Elena Dautova, Chairman of the Board in the LLC "Spa complex "Matsesta" holding Sochi.

Topic: "prospects of development of medical and health tourism. International practices and global trends".

Speaker: Yelena Trubnikov, the Association of health tourism.

Theme: "the New formats improve their health. The role of the tour operator in communication and services."

Speaker: Serdyukov Nadezhda, Deputy Director of travel Agency "Riviera Sochi".

Venue: Hall of "Vesna"

15.30 – 18.00

Hall "Autumn"

Record online translation

Business game "Managing performance"

Moderator: Ksenia Kolosovskaya, business coach Lab Hospitality.

Venue: Hall "Autumn"

16:30-18:00

Hall "Winter"

Record online translation

Panel session on "aspects of the use of housing as a hotel"

Organizer: national Association of people's hoteliers.

Moderator: Dmitry Barrows, President of NANO.

Topic: "Presentation of the "Draft "road map" for the transfer of housing in the hotel".

Speakers: Umantseva Xenia, Vice President, NANO,

Ustyan Arshak, Auditor-NANO.

Topic: "Legal, legal, historical and practical aspects of the use of housing as a hotel. Justification of the elements of the road map.

Speaker: Ovechkin Sergey, Vice-President of the NANO.

Topic: "Practice and theory of operation of law enforcement, Supervisory and controlling bodies. Justification of the elements of the road map.

Speaker: Novikov Igor, Vice-President of the NANO.

Topic: "Classification and certification of tourist facilities taking into account the real situation. Justification of the elements of the road map.

Speakers: Vladimir Melnikov, the Vice-President NANO, General Director of "Tourism expert";

Karanovic Karine, Expert of "Tourism Expert".

Topic: "Financial and insurance support for translation of uninhabited Fund in the hotel. Justification of the elements of the road map.

Speaker: Reutov Oleg, Vice-President of the NANO.

Venue: Hall "Winter"

19.00

A celebratory Banquet in honor of the opening of the International tourist forum in Sochi SIFT 2018

Dress-Code: democratic.

Location: South foyer, 2nd floor Adler-Arena with views of the Olympic Park and the fountain "Bowl of fire". The entrance is by invitation.

23 NOV

10.00 – 18.00

Job XXV Anniversary International tourism exhibition "Resorts and Tourism. Season 2018-2019" and XX International specialized exhibition "HoReCa-2018"

10.00 – 18.00

The work of the Congress "Strategic questions and practical solutions for domestic and inbound tourism in Russia"

10.00 – 16.00

Summer Hall

Record online translation

Annual international Forum "Security Tourism - South" / TSIF-SOUTH (Tourism Safety International Forum - South)

Organizer: Association "tourism Safety", Federal Agency for tourism, Ministry of resorts and tourism and the Olympic heritage of Krasnodar region.

The co-moderators: Sergey a Gruzdev, Chairman of the Board of the Association "tourism Safety",

Vladimir Yashchenko, the adviser to the head of the Federal Agency for tourism, the representative of the Ministry of resorts and tourism and the Olympic heritage of Krasnodar Krai

Alexey Tikhnenko, Head of hospitality management Department of sport and tourism, Moscow, member of the Presidium of the Association "tourism Safety".

Session I. anti-terrorism safety, accessibility and fire safety of objects of tourist industry (hotels, transport infrastructure and vehicles, cultural facilities, retail).

Session II. Comprehensive security, availability, and anti-terrorism security and protection from CHS tourist and recreational clusters and the resort areas.

Session III. Safety of ski runs (resorts). Rescue support.

Place: Summer Hall

10.00 – 12.00

Hall "Winter"

Record online translation

Round table "Event – as a tool to increase tourist traffic"

(How to create an event to a hotel, resort, region. How to attract the event of Federal or international level).

Moderator: Batalkina Svetlana, the Director of the Department of perspective development and conduct of significant activities of the city administration of Sochi

Topic: "the Experience of Sochi as one of the leading centers of the significant events in Russia"

Speaker: Batalkina Svetlana, the Director of the Department of perspective development and conduct of significant activities of the city administration of Sochi

Theme: "Festival of Ural Music Night, as a driver of development in Sverdlovsk region".

Speaker: Natalia shmelkova, the head of the international music festival Ural Music Night.

Topic: "Event marketing at Rosa Khutor. Successful cases on sale and valuation results."

Speaker: Alexander Batalov, Head of product marketing

Topic: "development as the aim of travel information reason for interaction with the target audience".

Speaker: Natalya Lukyanova, Executive Director of the Event, the hotel Konakovo river club.

Topic: "presentation of the Event Directorate of the resorts of the Krasnodar territory".

Speaker: Victoria Golovina, Head of event management GBU QC "Resorts of the Krasnodar territory".

Topic: "Car festival of Motoring Sochi"

Speaker: Anna manvelova, Executive Director of OOO "Messe Frankfurt RUS".

Venue: Hall "Winter"

10.00 – 12.30

Hall "Autumn"

Record online translation

The training workshop on "Service through leadership" (for owners, Directors and heads of departments)

Moderator: Aneta Korobkina, Founder and managing Director of SEC Hospitality Training and Consulting, lecturer at Higher school of Economics.

Venue: Hall "Autumn"

11.00 – 12.30

Hall "Spring"

Record online translation

Seminar: "Problems and prospects of realization of experiment on the introduction of resort fees in the regions of the Russian Federation"

Moderators: Exiled of Abisalov, Director of Department for investment projects of Ministry of the Russian Federation for the North Caucasus.

Dmitry Lameikin, MP, member of the Committee for the control and Regulations of the State Duma of the Federal Assembly of the Russian Federation.

Topic: "On the implementation of the experiment on the territory of the Russian Federation".

The speaker: the Exiled of Abisalov, Director of Department for investment projects of Ministry of the Russian Federation for the North Caucasus.

Topic: "On the implementation of the experiment on the development of the resort infrastructure on the territory of Krasnodar Krai".

Speaker: Christopher Konstantinidi, the Minister of resorts, tourism and the Olympic legacy of Krasnodar region.

Topic: "On the implementation of the experiment on the development of the resort infrastructure on the territory of Stavropol Krai".

Speaker: Elena Skanda, Deputy Minister of tourism and health resorts of Stavropol territory.

Topic: "On the implementation of the experiment on the development of the resort infrastructure on the territory of ZAO "PANSIONAT "Impulse".

Speaker: Temirov Denilbek, Director of ZAO "PANSIONAT "Impulse".

Topic: "On the mechanism of charging a resort fee in the hotel complex "Zhemchuzhina".

Speaker: Svetlana Ermilova, Director General of the hotel complex "Zhemchuzhina".

Topic: "On the implementation of the experiment on the development of the resort infrastructure on the territory of LLC "Sanatorium-resort complex "Knowledge".

Speaker: Dmitry Bogdanov, General Director of LLC "Sanatorium-resort complex "Knowledge".

Topic: "the strategic plans of the network Alean family resorts Family Resort Collection, for the implementation of the experiment by charging the resort fee on the territory of Krasnodar Krai".

Speaker: Olga Smolkina, Director of marketing and sales network Alean family resorts Family Resort Collection.

Topic: "the resort fee with the use of cashless payment terminals".

Speaker: Natalia Bulavinov, Head of Department of merchant acquiring head of the Krasnodar branch №8619 of Sberbank of Russia JSC.

Venue: Hall of "Vesna"

12.30 – 14.30

Hall "Winter"

Record online translation

Training-seminar "Organization of hotel and All-inclusive

Moderator: Alexander Eliseev, managing partner of "Akkord management group".

Opening remarks: Christopher, Konstantinidi, the Minister of resorts, tourism and the Olympic legacy of Krasnodar region.

Topic: "implementing the system "All inclusive" resorts of Krasnodar region in order to increase competitiveness of tourism industry of Krasnodar Krai"

Speaker: Sergey Nikiforov, the Deputy head of Department, head of Department of development of sanatorium-resort complex development of sanatorium-resort and recreational resources of the Ministry of resorts and tourism of Krasnodar region.

Theme: "features of "All inclusive" system in various countries, the pros and cons."

Speaker: Alexan Mkrtchyan, General Director of travel company "Pink elephant".

Topic: "Organization of work 5* hotel on the system "Ultra all inclusive" (hotel "Deauville", Anapa).

Speaker: Igor Ogurtsov, Alean Family Resort & Spa Doville, Anapa.

Topic: "Organization of hotel 4* All inclusive (hotel "Beton Brut 4*", Anapa).

Speaker: Sergey Kobzar, Deputy Director of catering, LLC "Anapa seashore" (hotel Beton Brut, Villa del Sol, Moreleta).

Topic: "Organization of hotel 3* All inclusive (resort hotel "Atelica Grand Meridian or "Atelica Grand Oasis").

Speaker: Alexey Vysokov, General Director of managing company "Atelica".

Theme: "the animation in the "All inclusive".

Speaker: Irina Bulygina, Candidate of pedagogical Sciences, associate Professor, head of the animation service of the hotel "SportInnHotel & Wellness" (Sochi).

Topic: "Brand "Made in the Kuban" offers "Kuban producers" for the hotels working on system "All inclusive".

Speaker: Alexander Kuznetsov, Deputy head of Department of consumer sphere and regulation of alcohol market of Krasnodar region.

Co-speaker: representative of the Ministry of agriculture and processing industry of the Krasnodar region.

Venue: Hall "Winter"

12.30 – 15.30

Hall "Autumn"

Record online translation

Master-class "life hacks in the recruitment. On both sides of the fence".

Speaker: Ekaterina Starodubtseva, the organizer of the HR site HR lab in Megustro, Property in HURMA recruitment.

Venue: Hall "Autumn"

12.30 – 15.00

Hall "Spring"

Record online translation

Seminar: "the Renovation and Reconception - to increase the incomes of your hotel"

Moderator: Anastasia of mutli, operations Director of Black Sea Hospitality Club.

Theme: "Re-concept how to make working the hotel is modern and bright budget, fast, right."

Speaker: Alexander Minaev, the Owner Artpeople.ru Design of restaurants, bars, clubs and hotel.

Theme: "Re-conception and renovation – change the revenue structure. Numbers and solutions".

Speaker: Alexander Kindeev, Director General Business Hospitality Group.

Venue: Hall of "Vesna"

15.00 – 17.00

Hall "Spring"

Record online translation

Panel session "revenue Management in hotel"

Topic: "Confidential exchange of operational indicators as a tool for the evaluation of hotel market conditions, sales results and directions for revenue growth".

(Miscellaneous benchmarking, problems which prevent to develop and use this data in Russian hotels, as well as practical examples of how to use and operate the market information).

Speaker: Sergey Danilchenko, Managing partner of the company Hotel Advisors.

Venue: Hall of "Vesna"

15.30 – 18.00

Hall "Autumn"

Record online translation

A panel session. Income resorts: As already in 2019 to increase the efficiency of the main divisions?

Moderator: Bogdanov Dmitry Vladimirovich, a Member of the Public Council of the Federal tourism Agency of Russia, General Director of the sanatorium-resort complex "Knowledge".

Topic: "Resorts and tour operators: in terms of growth potential".

Speaker: Valeriy Sychev, Deputy General Director of JSC SKO "ROSYUGKURORT".

Topic: "How to load in the offseason: the role of tour operators and travel agencies".

Speaker: Svetlana Doudoukjian, Director of travel Agency "Healthy world Sochi".

Topic: "the Role of commercial Director in a sanatorium".

Speaker: Lily Mavlieva, Commercial Director of the sanatorium "Arctic".

Topic: "peculiarities of organization of service in sanatoria of Sochi and South of Russia."

Speaker: Eugene Dvoryaninov, Executive Director of the CCM "Knowledge".

Topic: "the Basic scientific approaches that must be implemented in a successful sanatorium".

Speaker: Alexander Vetitnev, Scientific consultant vivat-zdorovie.ru.

Topic: "Matsesta: the relationship between Spa complex and health resorts of Sochi".

Speaker: Elena Dautova, Chairman of the Board in the LLC "Spa complex "Matsesta" holding Sochi.

Theme: "Trends in the Spa industry on the basis of the rating "TOP-100 Russian resorts".

Speaker: Yelena Trubnikov, Chairman of the Association of health tourism.

Topic: "How not to lose a client and earn more".

Speaker: Eugene Uskov, marketing Director Travelline.

Topic: "the intricacies of hotel management".

Speaker: Sergei Kolesnikov, "Alliance Hotel Management".

Topic: "Application of flame retardant textiles in equipping HORECA".

Speaker: "Trearteks", Moscow

Topic: "Modern catering facilities: guests must be happy"

The speaker: the Representative of the national operator for management of objects of power "BON APPETITE", Moscow.

Venue: Hall "Autumn"

c 18.00

Dismantling